If you have a business account with authorized users, any authorized user may create visual ads or sponsor original pins from your profile. But you’ll need to meet certain guidelines and submit an application. It doesn’t cost anything to be a verified Pinterest merchant. Not only will becoming a merchant make it easier for other users to shop, but you’ll be able to enjoy more sales and engagement data for each product view That said, the best way to access all that Pinterest has to offer for ecommerce brands is to become a verified merchant. There’s even an option to add rich pins to your product posts to upload up-to-date product and inventory information directly to Pinterest. At that point, you can begin uploading product images and linking them to your product description pages.
Yes! Selling on Pinterest is probably one of the smartest ways to connect with engaged consumers.Īfter creating your business account, you’ll need to verify your business website. If you choose to link the two, you can easily switch between accounts as needed. Īfter creating your business account on Pinterest, you can link that account with your personal Pinterest account. Note: if you plan to run paid ads in Pinterest, make sure to attach your work email address to your business account. Īfter logging out of your personal account, follow these steps to create your free business account. More importantly, influencers will be able to tag your brand more easily on their posts, and every time users pin your post, followers will see your brand, along with a link to your website. Additionally, you don’t have to convert your personal account to a Pinterest business account either.īy creating a business account, you’ll ensure that all brand-related posts include your logo/brand name and a link to your website. It won’t cost you anything to create a business account on Pinterest. In fact, 73 percent of Pinners say content from brands makes Pinterest more useful.” – Hootsuite You’ll need a Pinterest business account. Almost all searches on Pinterest are unbranded, which means Pinners are open to new ideas and products. How Do You Get Started With Influencer Marketing on Pinterest?
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